Indexable Content
To perform better in search engine listings, your most important
content should be in HTML text format. Images, Flash files, Java
applets, and other non-text content are often ignored or devalued by
search engine crawlers, despite advances in crawling technology. The
easiest way to ensure that the words and phrases you display to your
visitors are visible to search engines is to place them in the HTML text
on the page. However, more advanced methods are available for those who
demand greater formatting or visual display styles:
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- Provide alt text for images. Assign
images in gif, jpg, or png format "alt attributes" in HTML to give
search engines a text description of the visual content.
- Supplement search boxes with navigation and crawlable links.
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- Supplement Flash or Java plug-ins with text on the page.
- Provide a transscript for video and audio content if the words and phrases used are meant to be indexed by the engines
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This is dummy text. It is not meant to be read. Accordingly, it is difficult to figure out when to end it. But then, this is dummy text. It is not meant to be read. Period.
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